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WELCOME
GOL Global
The Lifestyle Perfected
Thought Leadership Network
We are a Family of Game Changers
Positively Impacting the World Through
Our Words, Images and Actions
01.
GOL Global, You Provide Authentic Growth Coaching And Leadership Development Services That Inspire Motivated And Passionate Entrepreneurs To Achieve Their Goals!
02.
You have the opportunity to increase your reach and impact.
Our aim is to elevate your social media presence by:
Significantly increasing your social media community, engagement and brand awareness, with a focus on lead generation.
Elevating GOL Global and Scaling Your Mindset thought leadership and social authority.
Leveraging social media content to support book creation and promotion.
Lifestyle Perfected
Thought Leaders enjoy:
100% more engaged audience with
6% engagement rate compared to the
industry average of 3% engagement rate.
Content Strategy
1. Designing an engaging, informative and dynamic content mix that takes the customer on a journey of understanding how you help clients to scale up using innovative and proven methodologies, principles and tools that are Simple, No-Nonsense, Actionable and Practical.
2. Leveraging your most captivating content to increase authority and community through organic strategies.
3. Fostering a larger and more active following through clear communication of your product offerings.
4. Creating an incredibly engaging copy to maximize each post’s performance.
5. Engage your target audiences with campaigns that utilize visuals, video, Instagram Stories videos, Facebook and Instagram Live Sessions.
Growth
Increase social media followers by 2,000 to 8,000+ new followers a month using:
- Fan pages
- Shout out pages
- Secret participation of Giveaways
- Interaction with Hashtags
,the Explore Page, Location and Events - Engagement Pods
- Power Likes
Resulting in increasing your Social Authority and Leadership!
Engagement
1. Create a thriving social media community by building a larger and more active following through clear communication of your product offerings.
2. Expect Average Likes per Post on Instagram to be 1,500+ within 3 months.
3. Elevate Average Comments per Post on Instagram to 45+ within 3 months.
4. Elevate Engagement Rate to 5%+ within 3 months.
5. Implement an advance Hashtag strategy (from broad to niche hashtags) to increase reach and impressions.
Conversions
1.
2. Create weekly and implement a content strategy focused on increasing your thought leadership and social authority.
3. Increase conversions with consistent CTA’s in your content to give readers an opportunity to engage and convert.
4. Month over month overall improvement of strategy and performance through testing and analytics review.
GOL Global, We love your brand and the elevation your bring to the people you serve. We’d be happy to support you in all improvements outlined above and welcome you to the Lifestyle Perfected Business Thought Leadership Family.
03.1
Success Stories
Gayle Jennings O'Byrne
Founder and CEO of Intent Manifesto
Company:
Five million WOC-led companies existed last year and over 800 are started each day, making WOC companies are the fastest growing segment of the entrepreneurial market. Unfortunately, the investment, purchasing power and support to grow WOC startups isn’t keeping pace. Intent Manifesto is an educational campaign and a series of workshops to raise the visibility, empowerment and self sustainability of women founders of color and improve the communities they live in.
Opportunity:
Growing the engaged audience and generating sign ups to the iNTENT Manifesto and educate us on the benefits of supporting and investing in women startups. In addition showcasing the journey of a woman of color, Gayle Jennings O’Byrne, starting a vc fund, and spotlight women startups.
Real Results
Massive growth of the engaged audience and generating sign ups to the iNTENT Manifesto.
16,000
New Instagram followers in 10 months. A 20,952% follower increase.
12,500
Website visits from . instagram
in 2018.
2,300
New sign ups to the Intent Manifesto.
107,500
Profile Visits.
Now over 12,000 profile visits per month.
Marla Mattenson
CEO of Marla Mattenson
Company:
One of the world’s most influential and highest paid relationship & Intimacy experts. Marla helps entrepreneur couples redefine their relationship in a playful, loving and sexy way while simultaneously increasing their income.
Opportunity:
With no social media accounts, they wanted to gain 100k followers, build and engaged audience and be more visible in the relationship coaching space.
Real Results
We are providing aligned and intimate content that expresses their personality, values and business/industry, and also creating a strong community of supporters. Resulting in significant growth and engagement.
17,600
New followers (and increasing) in 12 months.
1,576
Avg. likes per post
(from zero)
8.84%
Engagement Rate
194.67% above the average engagement rate of 3% on Instagram
Morgan Burrett
Travel TV Host
Company:
Travel TV host | Travel Specialist | Science Fiend | Crazy About Travel | The Travel Bug
Opportunity:
Increase growth and engagement as well as limited social media awareness/visibility. Working alongside a Travel TV host, who has had his own series on Netflix, provides an exciting opportunity to showcase his knowledge and work of the world.
Real Results
We are significantly increasing Morgan's growth and engagement by building a loyal community and creating highly engaging content.
27,000
New followers (and increasing) in 12 months.
1,751
Avg. likes per post
266% more than the projected 656.
456%
Engagement Rate Increase
from 1.4% to 6.39%.
Jay Bajaj
CEO of Haylo Ventures
Company:
A thought leader, UCI Applied Innovation Board Member movie Producer California Wine Appellation Specialist and investor through Haylo Ventures.
Opportunity:
To drive up Jay's social presence and be able to use his influence for the greater good. His social media accounts had stagnant growth and low engagement. Jay wanted to greatly increase his social media authority, visability, growth and community engagement.
Real Results
Creating incredibly engaging and informative content has seen Jay's social media pages become a must visit page for information on subjects, such as Blockchain, Wine, Travel, Sustainability and Future Trends. Resulting in a dramatic increase in growth and engagement.
21,000
New followers (and increasing) in 12 months.
1,259
Avg. likes per post
from 74, a 1,700% increase.
55
Avg. comments per post from 4, 1,377% increase.
680%
Engagement increase
from 1.4% to 9.52%
04.
Content Strategy
Did you know, 2 Billion Likes occur on Instagram every day?
Influencer Marketing
Advertising Campaigns
Recreate each piece of content for reuse on social media platforms
Researching types of content that is most engaging to our audience. Collaborate with GOL Global on choosing content that is most important to create, including but not limited to the following;
News – share link articles and quotes about the article, etc.
Organize and implement guest posting and vlogging/Instagram stories
Advanced Hashtag Research
05.
Includes | Engage$1,250No contract Billed monthly | Grow$2,500No contract Billed monthly | Influence$4,000No contract Billed monthly | Movement$6,000No contract Billed monthly |
|---|---|---|---|---|
| MOST POPULAR | ||||
| Revenue Strategy & Call-To-Actions (CTA) Optimization: | ||||
| Creating & Testing CTAs to optimise revenue. |  | | |
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| Conversion tracking (Tracking Links need to be provided to the team to achieve this). | | | |
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| Influencer Marketing: | ||||
| Identify relevant influencers to cross-promote. | | |
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| Influencer Relationship Management. | | |
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| New Followers. | +2,000 / mo | +3,000 / mo | +4,000 / mo | +8,000 / mo |
| Gallery Posts. | 3 / week | 3 / week | 5 / week | 5 / week |
| Stories Posts. (Includes using Instagram Stories' Tools to entice engagement and exposure). | 3 / week | 5 / week | 5 / week | |
| Involvement in Engagement and Telegram Pods. | | | | |
| Power Like Boosts | | | | |
| Personal commenting and replying on relevant accounts. | | | | |
| Influencer Marketing. | | |
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| Advertising Campaigns: Ad budget is provided by the client. | | |
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| Tweets & Tweet Interactions includes retweets, replies, comments and shoutouts. | 1 / day | 3 / day | 5 / day | |
| Implementing Polls to encourage engagement. | | | |
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| Cross-promotion of your other social media accounts. | | | |
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| Being active on Twitter Chats and Trends. | | | |
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| Posts on the main page. | 3 / week | 3 / week | 5 / week | 5 / week |
| Advertising Campaigns: Ad budget is provided by the client. | | |
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| Posts on the main page. | 3 / week | 3 / week | 5 / week | |
| Advertising Campaigns | | |
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| Weekly Content & Metrics Review: | ||||
| Review previous week's content performance based on | | | | |
| Metrics: Impressions, Reach, Engagement & Website Clicks (Trackable Links). | | | | |
| Ideate & strategize on new content initiatives | | | |
|
Engage
$1,250
Grow
$2,500
Influence
$4,000
Movement
$6,000
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03.
Analysis of Social Media